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5 Reasons Why Businesses Should Engage In Facebook Marketing

If your company does not have a Facebook account, you’re making a big mistake. Why is that? Because Facebook is the most powerful communication innovation ever created and it has captivated all aspects of society. You probably have friends who are on Facebook and even if you don’t, there are billions of people in the network that you can reach with one click.

You may think having a business facebook account is useless and only real people have one. However, that isn’t true. There are countless reasons why any company must have a Facebook account and by following these 4 point and being creative, you will see how powerful it can be.

Here are 5 reasons every business needs to be on Facebook:

1. Facebook is one of the largest online communities in the world.

Facebook is the second largest social network in terms of active users and the third largest when you include Facebook’s many other services like Instagram, Messenger, WhatsApp, etc.

2. Facebook is free to use

There are no additional costs for setting a business page for your business, unlike other social networks. You don’t pay for likes or views on Facebook. All you need is a business page and a few hours of time per week to maintain it.

3. Facebook is a very powerful marketing tool.

The more people who connect with your brand the more visibility you get. Facebook allows you to create targeted advertisements that appear in the news feeds of people who are most likely to be interested in what you sell. In addition, people will naturally share your posts because they are friends with you on Facebook.

But it is also more than a marketing tool. It is a powerful engagement platform where you can talk directly to your customers. You can even ask them for feedback about your products and services.

4. Great Return On Investment

Facebook has one of the highest ROIs (return on investment) of any social media platform. In fact, you can make money with Facebook! This is possible through Facebook’s advertising system where you can target specific groups of people and promote certain products or services. The average return per ad is $10, but it can go up to $100 or more depending on the product or service you are promoting.

5. Facebook is relatively Easy to Use

The best part about Facebook is that you don’t need to be an expert in social media to use it effectively. There are many Facebook ads templates and templates that you can use to start with. With these templates, you can simply select the audience you want to target, set a budget, and run your ads. You can use these templates to promote your products and services, promote your events, promote your brand, promote your business, etc. Facebook ads can be very powerful when used correctly. If you follow these steps and do a little research on your audience, you will see how effective Facebook ads can be for your business.


The power of a Facebook page is in the content. People love to share information that’s useful, entertaining, or both. To build a Facebook community, you must tell stories. Create and share content that entertains, educates, or motivates. Then let people share that content with their friends.
Building a massive brand on Facebook is entirely possible and you don’t not have to ‘go-it- alone’ if you don’t have the experience to tackle it yourself. You will find there are hundreds of Facebook Marketing Companies with many years of experience and know how who will be there to provide the expertise your business will need to really make the most of Facebook. 

If your company doesn’t have a Facebook page, you are missing out on one of the biggest marketing platforms in existence


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